🎧 Episode overview

Join Francis Pindar and a powerhouse panel of Dreamin’ organisers: Louise Lockie, Kerry Townsend, Todd Halfpenny and Jade Hawken, as they pull back the curtain on community‑led Salesforce events such as London’s Calling, now heading into its 10th‑anniversary edition on 6 June 2025. Expect honest advice, behind‑the‑scenes stories and a few laughs along the way.

⏱ What you’ll learn

00:00: Why community events beat corporate expos for real‑world learning
02:30 : The “plushie” problem: how Dreamin’ vibes differ from World Tour hype
05:45:  Content without the sales pitch: experts sharing hard‑won lessons
13:20: Nine tracks, 60+ sessions: building Europe’s largest Salesforce conference
19:40: First‑timer tips: networking, note‑taking and choosing sessions
25:00: Planning London’s Calling 2025: pushing creative boundaries for year 10
34:10: Can Dreamin’ events scale? Costs, sponsors and keeping tickets affordable
47:00: Crafting stand‑out talks: moving beyond slide decks
53:40:  How to start a Dreamin’ in your own region

🔗 Useful links

• Tickets: ⁠London’s Calling
• Follow the panel on X/LinkedIn: @Radnip | @LouiseLockie | @KerryTownsend | @ToddHalfpenny | @JadeHawken
• Episode sponsor: Nintex DocGen; code‑free document generation for Salesforce.

💬 Join the conversation

Have you attended a community event? Drop your biggest takeaway, or the Dreamin’ you’d love to see, down in the comments.
👍 Like this video if you learned something new, subscribe for fortnightly Salesforce insights, and ring the bell so you never miss an episode. #Salesforce #LondonsCalling #CommunityEvents #Dreamin #SalesforceAdmin #SalesforceDev #SalesforceArchitect

https://www.youtube.com/watch?v=QtCM9L3eRjk
This episode’s a little different from the regular podcast because it is a session I hosted at London’s Calling. London’s Calling is a Salesforce community in-person event that I run every year where we bring Salesforce gurus and influences from across the ecosystem. The aim of the event is for all of us to better understand best practices on the Salesforce platform and to help build long-lasting relationships with Salesforce experts across the world that have helped so much in my career. So this session is a panel discussion on the future of Salesforce careers, the current demands, and tips and tricks in the ecosystem. We have Stuart Mills, VP of Trailhead & Ecosystem in EMEA, working at Salesforce. Vikky Moritz-Henry, a Salesforce Consultant and freelance Salesforce trainer from France and Martin Brown, a newly minted Salesforce Administrator, is talking about what he learned while getting his first job, as well as myself.
So if you are interested in growing your Salesforce career and understanding some tips and tricks and stats on the current Salesforce talent economy, then you will find some value in this conversation with Stuart, Vikki, Martin and myself.
At Salesforce Posse, we interview influencers in the Salesforce ecosystem so that we can gain a better understanding of how to excel in a career path from a Salesforce Admin or Developer to an Architect.

Contact the Panel:

Stuart Mills: Twitter, LinkedIn
Francis Pindar:
Twitter, LinkedIn
Vikky Moritz-Henry: Twitter,
LinkedIn
Martin Brown:
LinkedIn

In this episode, Anup gets down and dirty with continuous integration & deployment with Salesforce and London’s Calling, the largest Salesforce Community event outside the US!!

The Audio quality may not be as good as usual as we didn’t realise one of the microphones was picking up the wrong audio.

CI & CD Tools talked about:

Code Review Tools:

Other Notes:

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